Lumia 530

Microsoft launched new Lumia 530 into the Lumia line of smartphones. It is the most affordable Lumia Windows Phone yet, from Microsoft. Lumia 530 is the new Windows Phone device launched by Microsoft today. It comes with running on Windows Phone 8.1, out of the box.

Watch: Official hands-on demo of the Lumia 530

“We are moving quickly to help more people experience the uncompromised Lumia technologies, third part apps and Microsoft services we deliver on our flagship products”, said Jo Harlow, Corporate Vice President of Microsoft Devices group. “Lumia 530 underscores our commitment to making affordable smartphones for everyone and introducing more people to the best of Microsoft .”

Windows Phone 8.1 for Lumia 530 implies all the new features such as the Action center, Word Flow keyboard, Cortana (presently for US only), customized start screen backgrounds an many more.

On the hardware side, the Lumia 530 features a 4 inch LCD display, 5MP camera and comes powered with 1.2 GHz quad-core Qualcomm Snapdragon processor, 512 MB RAM, 4 GB memory expandable up to 128 GB with a microSD card. Apart from this, the advantage with a Windows Phone is that you get 15 GB of cloud storage for absolutely free!

The Lumia 530 comes in two varieties- the Single SIM and the Dual SIM models and will be available globally through select markets from August 2014.

The single SIM Lumia 530 is priced at about Rs. 6900 (€85) and the dual SIM Lumia 530 is priced at Rs.8000 (€100).

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